FOR FOUNDERS RAISING PRE-SEED TO SERIES A

The Business Plan Template Investors Actually Read

A 14-section framework + a 10-slide boardroom-ready deck.

Built by a 4x founder who scaled and sold a top-50 U.S. ag retailer at a 10x exit.

Not theory. Not generic. The exact system Candyce Thieken used to win the rooms that mattered.

$129.00 USD — One time. No subscription cost.

Get Instant Access -->

✔ Instant download

✔ 14-day money-back guarantee

✔ Free product updates forever

Built by a founder.

  • Founder of 4 companies
  • 10x PE exit
  • 20+ years as an operator
  • Buy & sell M&A transaction leader

You don't need another generic template. You need a plan investors don't put down.
Free business plan templates give you empty boxes and vague headers. They tell you to "describe your market" without telling you which numbers actually matter, in what order, or how to frame them so an investor doesn't quietly tune out by page three.

That's why most founder-written plans get a polite "thanks, we'll be in touch" — even when the business is good.

You're not failing because the idea is weak. You're failing because the structure is.

Here's exactly what you get for $129.00 USD

The Business Plan Framework

.docx- opens in Word, Google Docs or Pages

A fully-structured, 14-section business plan template covering everything investors and lenders expect to see — Executive Summary, Company Overview, Market Analysis, Competitive Landscape, Operations, Team, Financials, Risk Assessment, and more.

Every section comes with guidance notes telling you exactly what to write, which numbers to include, and how to frame it. No blank-page paralysis. No guessing what matters.

The Boardroom-Ready Pitch Deck

.pptx — opens in PowerPoint, Google Slides, or Keynote)

A 10-slide presentation deck with every slide pre-built — strategic prompts, professional layouts, and the exact narrative arc investors expect.

Drop in your specifics, swap colors to match your brand, present.

Plus, free product updates. Forever.

This product is updated as business practices evolve. With every update, you are notified and receive the new version for free.

One purchase.

Future-proof.

 Get Instant Access --> $129.00 USD

Files arrive in under 30 seconds to your inbox.

Still on the fence? Here's why this isn't another free template.

Loading comparison table...

Free templates have a $0 cost upfront; however they cost you later in milestones you do not achieve.

Customers who used this product and what happened next.

I closed $1.2M

"I went into my seed round with no idea how to structure my story. This framework changed that completely. I closed $1.2M three months later."
-Katherine P. | Co-founder, Fintech

 Get Instant Access -->

Get more for less.

"I've paid consultants thousands for less structure than this. Incredible value."
-Timothy K. | Fundraising Coach

 Get Instant Access -->

Blind-sided no more.

"The investor Q&A section alone was worth it. I stopped getting blindsided in pitch meetings."
-William S. | Founder, SaaS / B2B

 Get Instant Access -->




  • Candyce Thieken has founded 4 businesses, scaled one to a top-50 U.S. agricultural retailer, and made a 10x return in a private equity sale
  • As CFO, she led funding rounds, managed M&A integration, and presented to the boards and executive teams whose decisions hinged on what was on the page in front of them.
  • She's also been the founder pitching investors, negotiating with partners, and reviewing other people's decks wishing the structure was tighter, the math was clearer, the story was sharper.
  • Each of her frameworks was built from those exact moments. Not theory. Not a generic playbook. Not a pretty file built by a designer who's never closed a deal.
  • What you're buying is the system Candyce actually used — and still uses — to win the rooms that matter. Built on 20+ years of operating experience. Not internet advice.
 Get the same system Candyce uses --> $129.00 USD

What's inside?

The 14 sections of your business plan, mapped for you.

01 — Executive Summary | The 1-page version investors decide on

02 — Company Overview | Mission, model, what you actually do

03 — Problem & Opportunity | Sized correctly, framed credibly

04 — Solution | Why yours, why now

05 — Market Analysis | TAM/SAM/SOM done the way investors expect

06 — Competitive Landscape | Position without trash-talking

07 — Product / Service Detail | The right level of depth

08 — Go-to-Market Strategy | Concrete, not vague

09 — Operations Plan | What you need to actually deliver

10 — Management Team | Why this team, this market, now

11 — Financial Projections | The slides investors stare at longest

12 — Funding Ask | Use of funds, structured properly

13 — Milestones & Roadmap | What proves the next round is fundable

14 — Risk Assessment | The section most founders skip — and lose deals on

Plus a 10-slide investor-ready deck. Drop your business plan content in and you are prepared to present.

Try it for 14 days. If it doesn't work, you owe me nothing.

Download it. Open it. Use it.

If within 14 days you don't think it was worth several times what you paid — email me directly and I'll refund you in full. No hoops. No exit survey. No questions.

-Candyce Thieken

 Download now -->

Frequently asked questions

What exactly do I get when I purchase The Business Plan Framework?

You get two instantly downloadable files: (1) a fully-structured Business Plan Framework Word document that walks you step-by-step through 14 sections — Executive Summary through Risk Assessment — with guidance notes telling you exactly what to write in each, and (2) a 10-slide boardroom-ready PowerPoint deck with every slide pre-built — sections, prompts, and layouts ready for you to drop in your content. No blank-page paralysis. No guessing what to include.
What format are the files in?

Word (.docx) and PowerPoint (.pptx). They open cleanly in Google Docs/Slides and Apple Pages/Keynote if you prefer either.
Is this a template or a finished business plan?

It's a framework — meaning the structure, strategic prompts, section headers, and design are done for you. You fill in your specifics. Think of it as the scaffolding a consultant would charge you four figures to build.
Will this work for my industry?

The framework is built to be industry-agnostic. It's been used by founders in fintech, SaaS, B2B services, consumer, and ag. The structure investors expect is consistent across categories — what changes is the content you fill in.
I'm not raising money — is this still useful?

Yes. Founders use this for board prep, lender presentations, internal strategic planning, M&A conversations, and team alignment. Anywhere you need to clearly present your business on paper.
Do I need design skills?

No. Everything is fully designed.

Drop in your text.

Swap colors and the logo to match your brand

Present.
Can I edit and customize everything?

Yes — fonts, colors, layouts, copy, images. Fully customizable in PowerPoint, Google Slides, or Keynote. Instructions to customize are included in each file.
How is this different from a free template?

Free templates give you empty boxes. This gives you the strategic framework — the right questions, the right order, the right depth — built from real experience, not generic filler.
When do I get my product?

Immediately. The download link appears on your confirmation page and is sent to your email the moment your order is placed.
Do you offer refunds?

Yes. If you're not satisfied, email within 14 days of purchase for a full refund. No hoops, no questions.
Can I use it for multiple businesses?

Yes. Once you own it, use it for as many of your own ventures as you want.
Will I receive future updates?

Yes. Whenever the product is updated, you get the new version free.

Stop sending plans investors skim. Start sending plans that close.

The right structure is the difference between "interesting" and "closed."

$129.00 USD — One-time. No subscription. No recurring fees.

 Get instant access -->

✓ Instant download (Word + PowerPoint)

✓ 14-day money-back guarantee

✓ Built by a 4x founder with a 10x exit

✓ Free product updates, forever